yes
Just finishing 12 year sponsorship by RED BULL Energy Drink, NA. Started with them in 1997 when they commenced USA operations. Established name/logo/product introductions in midwest & east coast while they were conducting start-up marketing on west coast.
Benefits to Sponsors
Extensive logo/product/name media exposure, 3 million spectator exposure, extensive PR and/or distributor/customer program featuring unique, one-of-a-kind world-best perk...flight in jet fighter.
Target Audience
allages
male
Media Exposure
Logo Exposure
We performed in front of 4.9 million live spectators in 2009, & a multiple of 7 would be realistic factor for additional media exposure. This is FOCUSED exposure, not "one of the pack."
Is Existing
yes
Logo Appearance
(1) Large logo on nose of aircraft.
(2) Large product/company name on fuselage of aircraft.
(3) Slogan on tail of aircraft.
(4) Large logo on belly of aircraft.
Logo Presentation
National air shows, live TV newscasts, taped for TV reality shows, etc., extensive print media.
Comments
One of most cost-effective & unique sponsorships available:
We obtain exclusive, FOCUSED 15-25 minute exposure during air show acts. For $200,000 annually, we obtain far more sponsor exposure than a NASCAR sponsorship...that costs $1.5-5 million per year. NASCAR crowds are dwindling & for the past two years attendance at the 300+ air shows has been increasing at 15%.
Air shows draw over 18 million spectators per year, plus more media than other motor sports because of aviation's uniqueness.
Detailed Event / Project Description
Just finishing 12 years as lead advertising motor sports act for RED BULL ENERGY DRINK, NA. One of most attractive & high energy airshow acts in 3rd largest outdoor sports events (18 million spectators), in a Red/Black Russian MiG-17 jet fighter, with a second, MiG-15 two-seat jet fighter used for PR & Distributor flights. Extensive live TV/Radio/Print media national coverage & used in two reality show features. One will "generate over $500,000 of TV logo exposure for Red Bull": network exec.
